Building Online Leaders With Drupal

Business and Strategy

The world is undergoing the most profound shift of basic premises in the last several hundred years, if not the last thousand or so years… Sitting on the sidelines is not an option.
-Tom Peters, World renowned author and business strategist

The web is redefining human interaction, markets and brands. Powerful new hubs of influence are continually emerging. The opportunities for David to topple Goliath has never been greater – and may never be again. While everyone has a website, those on the winning side think differently. They have a different game plan and excel at executing it.

The day of the open enterprise is here. Open Enterprise is a philosophy first and foremost – but to implement correctly, you’ll need the right technology. Drupal is your secret weapons in the new age of trust economies. In this session we will explore the strategies used by web leaders and how Drupal fits as the ultimate Open Enterprise engine.

We will peer into the minds of web leaders to reveal:

* The five disciplines of web leaders
* The blueprint for next generation websites
* Top strategies for integrated online marketing
* Emergent processes for maximizing Enterprise efficiency and innovation

Attendees will leave with a toolset for deploying and managing a better performing web presence.

Intended audience: 

website stakeholders including organization heads, business owners, web strategist, marketing managers and web masters

Questions answered by this session
Question 1: 
What are the 7 cornerstones online leaders excel at executing?
Question 2: 
How Drupal provides a unique advantage for driving online success?
Question 3: 
What Drupal modules, tips and tactics can I use to give me a competitive edge?
Question 4: 
How can I more effectively engage visitors and convert them to brand champions?
Question 5: 
What are the secrets online leaders use to continually innovate and stay ahead of the rest of the pack?
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Chapter Three