If you give the milk away for free they'll buy the cow.

Track: 
Business and Strategy
Experience: 
Intermediate

Do you ever feel frustrated trying to sell your Drupal expertise/services? Has your excitement for Drupal not translated into more customers? Do you struggle filling up your pipeline and planning for future growth? Have you not quite found the best way to apply open source principles to sales? In this session you will learn some ways to improve your Drupal sales method and process. The session will focus on developing and executing a strategy to bring in a constant flow of leads and customers while using the open source principles that make Drupal great. We’re all tired of traditional sales “trickery”, but we still need to find new clients. The truth is, if we have a quality good or service that people need, a good sales process will help you build your business.

Questions
Answered:

Why is selling Drupal websites so tough?
Why is selling Drupal like selling the unknown?
Why is sales evil?
Is every lead a good lead?
Are there such things as bad customers?
How do I qualify leads?
How do I develop a calendar to fill my pipeline.
What books and/or training should I look into?
What if I’m not a sales guy?
How do I properly, and persuasively, communicate the unprecedented benefits of Drupal?

Intended audience: 

The intended audience is for anyone who struggles growing their business. This is also for people who are tired of "sales the old fashioned way" and are looking for a more open source way to handle sales.

Questions answered by this session
Question 1: 
Why is selling Drupal websites so tough?
Question 2: 
Why is sales evil?
Question 3: 
Are there such things as bad customers?
Question 4: 
How do I qualify leads?
Question 5: 
How do I properly, and persuasively, communicate the unprecedented benefits of Drupal?
3.17857
Your rating: None Average: 3.2 (28 votes)

Diamond Sponsors

 
Palantir.net
VPS NET

Platinum sponsors

 
workhabit
Trellon

Gold Sponsors

 
Microsoft
Treehouse Agency
Drupal Connect
HotDrupal.com
NorthPoint
Chapter Three
Duo