Awesome activist sites

Track: 
Business and Strategy
Experience: 
Beginner

Are you one of the thousands of Drupallers who works with activist groups? Activist and non-profit organizations love our platform, and we love getting to help them make change. So it's worth thinking about them specifically: how are activist organizations different from the rest of your clients? What do they want, what do they need that's so special?

Activist organizations want their websites to speak for them, to engage and motivate their audience. This session will explore some of the key areas for these groups, what problems they encounter, and how to help them achieve their goals. We'll discuss the basics of a solid information architecture, how and where to integrate their CRM, and most importantly - how to compel users to take action online. Come and learn how activist-oriented shops make online activism happen.

Intended audience: 

Strategists, shops and Drupallers that work with activist and non-profit organizations

Questions answered by this session
Question 1: 
What challenges to activist organizations face in building a compelling website?
Question 2: 
How do you determine a solid information architecture for an activist organization?
Question 3: 
How do you integrate a CRM at key points for maximum exposure?
Question 4: 
How do you motivate site visitors to take immediate action online?
Question 5: 
How do organizations take online activists into "real world" activities?
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