This is a moderated panel on monetizing content and e-commerce for virtual goods.
Controlled access to website content adds users via registration; allows you to give away freebies, like whitepapers; and can be used to power the monetization (sale) of content or any virtual good. PDMA.org is one example that will be used in a panel discussion of solutions. Panelists will cover:
- Alfresco integration with Drupal, whys and hows
- Ubercart and other shopping cart solutions for check-out
- Payment options and gateways
- Membership and subscriptions to control access to content
- Community-building with content access
- How to engage members with User Points that are a cash-equivalent
- Drive conversion with virtual goods
Intended audience:
Organizations with virtual assets, such as documents, audio, or video that wish to monetize these by direct sales, membership, or subscription.
Please consider Mike O'Connor, USA President of Commerce Guys, as one of the panelists for this discussion on monetizing content, selling virtual goods, and additional tips for using registration, membership, and community to engage web visitors and drive conversion.
(note: I was unable to find a User ID for Mike O'Connor that this website would accept to put him on the panel.)
This website allows members buy content, stored in Alfresco, with User Points. Members can earn User Point from membership and online community engagement. Non-members can pay with a credit card at check-out.
Comments
Mike O'Connor of Commerce Guys is also on this panel
Please consider Mike O'Connor, USA President of Commerce Guys, as one of the panelists for this discussion on monetizing content, selling virtual goods, and additional tips for using registration, membership, and community to engage web visitors and drive conversion.
(note: I was unable to find a User ID for Mike O'Connor that this website would accept to put him on the panel.)
PDMA Monetizes Content With Drupal, Alfresco, & Ubercart
One example we can discuss is a site Blink Reaction built at http://TheSource.PDMA.org
This website allows members buy content, stored in Alfresco, with User Points. Members can earn User Point from membership and online community engagement. Non-members can pay with a credit card at check-out.
Find the case study here: http://blinkreaction.com/portfolio/pdma